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E-luminence Deep Moisturizing Creme
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A dozen potent plant nourishers boost Vit E to liven up dry & dull skin. 

For the first time in India! The hydrating power of Vitamin E is boosted by a dozen potent plant nutrients, to provide unmatched hydration and nourishment to dry & damaged skin. The result: bouncy, hydrated skin that exudes a happy, dewy radiance. 

Plum E-luminence Deep Moisturizing Creme

This rich day-and-night creme blends beautifully into skin. It is highly recommended for normal, dry and very dry skin. Here's the dozen plus one ingredients that hydrate, nourish and repair from within:

  1. Vitamin E - possibly the best hydrator out there
  2. Jojoba oil - nourisher of choice for dry skin
  3. Calendula flower extract - heals damaged skin
  4. Red clover flower extract - reduces itching and calms down skin
  5. Elder flower extract - helps fade wrinkles for a smoother, younger appearance
  6. Rose flower extract - helps soothe and reduce inflammation
  7. White willow bark extract - natural exfoliant, helps skin renewal
  8. Plant-derived betain - controls water balance and maintains supple nature of skin
  9. Kokum butter - a "solid" emollient brimming with micro-nutrients
  10. Grape seed oil - a top source of antioxidants for skin
  11. Sea buckthorn oil - one of the richest sources of Vit C in nature
  12. Capric/Caprylic Triglyceride - emollient, non-sticky ingredients derived from palm
  13. Chamomile flower extract - calms & soothes skin 

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REASONS TO ♥
♥ Filled with the goodness of Vit-E & 12 phyto-nutrients that boost hydration and nourishment
♥ Ingredients work from within to hydrate, nourish and repair skin 
♥ Rich, smooth textured cream that blends beautifully into skin
♥ Paraben-free, mineral oil-free, paraffin-free, silicone-free
♥ 100% vegan formula, not tested on animals
IS THIS FOR ME?

Great for: Normal, dry, very dry skin as well as sensitive skin

Not recommended for: Combination, oily and acne-prone skin

Not sure about your skin type? Find out in 10 seconds by taking this simple quiz here.

GOODNESS INSIDE
  1. Vitamin E - possibly the best hydrator out threre
  2. Jojoba oil - nourisher of choice for dry skin
  3. Kokum butter - a "solid" emollient brimming with micro-nutrients
  4. Grape seed oil - a top source of antioxidants for skin
  5. Sea buckthorn oil - one of the richest sources of Vit C in nature
  6. Capric/Caprylic Triglyceride - emollient, non-sticky ingredients derived from palm
  7. Calendula flower extract - heals damaged skin
  8. Chamomile flower extract - calms & soothes skin irritation
  9. Rose flower extract - helps soothe and reduce inflammation
  10. White willow bark extract - natural exfoliant, helps skin renewal
  11. Red clover flower extract - reduces itching and calms down skin
  12. Elder flower extract - helps fade wrinkles for a smoother, younger appearance
  13. Plant-derived betain - controls water balance and maintains supple nature of skin

Everything that's inside: Aqua (Water), Benzylalcohol dehydroacetic acid, Betaine, Calendula Officinalis (Calendula) Flower Extract, Caprylic/Capric Triglyceride, Cetearyl Alcohol, Fragrance, Garcinia Indica (Kokum) Seed Butter, Glycerin, Glyceryl Stearate, Glyceryl Stearate Citrate, Helianthus Annuus (Sunflower) Seed Oil, Hippophae Rhamnoides (Sea Buckthorn) Fruit Oil, Matricaria Recutita (Chamomile) Flower Extract, Niacinamide, Potassium Sorbate, Propanediol, Rosa (Rose) Flower Extract, Salix Alba (White Willow) Bark Extract, Sambucus Nigra (Elder) Flower Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Tocopheryl Acetate, Trifolium Pretense (Red Clover) Flower Extract, Vitis Vinifera (Grape) Seed Oil, Xanthan Gum

HOW TO USE

Use day & night. Wash face with gentle face wash/cleanser & pat dry. Dot your face with cream. One dot each on forehead, both cheeks, nose & chin (5 dots in all). Gently massage in with finger tips in small upward-outward circles. Don't forget neck area. Reapply after 8-10 hours or as needed. It is safe to apply SPF over this cream.

KNOWLEDGE CENTRE

7 interesting facts on Vit E
Learn why Vitamin E is indeed a superstar skincare ingredient. Click here to read!

Sensitive skin?
Read the 10 commandments for sensitive skin to help protect your skin!

What's in a list?
Confused about ingredient lists? Our quick tutorial on reading ingredient lists will tell you everything you need to know.


Be Good
Plum is always free of parabens, phthalates, propylene glycol, SLS, DEA and PABA. Click here to find out what's in and what's out of Plum.

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