Top 6 Celebrity Eyeliner Looks in 2016

Top 6 celebrity eyeliner looks in 2016

Hey everyone! Hope you're doing great.

Eyeliner-wise, 2016 seems to have been the year of the bold and the beautiful, with our favorite celebs going in for bold, thick, striking lines and lots of mascara while lining their eyes. Here are our top 6 picks out of the best eyeliner looks we found this year. Read on...

Read more

Part 2: One kajal pencil can be your on-the-go makeup kit!

[This is Part 2 of a 2-part series]. Click here if you missed Part 1.

Hey there! We’re back to show you two more fab ways your kajal pencil can double up to be your whole on-the-go makeup kit. Whether you’re getting dressed for a party after work or traveling for a wedding and need to sort yourself with minimalistic makeup tools, we bring you quick & stunning ways to use a single kajal pencil for gorgeous-looking eyes! 

Read more

One kajal pencil can be your on-the-go makeup kit! A makeup artist shows how...

[This is Part 1 of a 2-part series]. 

Hello peoples! A kajal/kohl pencil is every girl's everyday makeup goodie. But if you want to really make an impact and make your eyes speak, you need at least 4-5 more products, like eye shadow and liner, right? WRONG! A professional makeup artist showed us how JUST ONE KAJAL PENCIL can be your whole on-the-go makeup kit! For times when you're getting dressed outside home or when you're travelling for a friend's wedding and don't want to carry too much makeup- one kajal is all you need. Read more...

Read more

7 ways to look stunning with Plum Angel Eyes Kajal

Hello sweeties! It's a special day today, for we have a guest blogger on And it's none other than Aparajita Sengupta, who blogs at Elegant Eves. In the first of an exclusive series for Plum, Aparajita has created 7 simple, yet stunning, eye makeup looks & tips with Plum Angel Eyes Kohl Kajal. Without much ado, we now hand over to Aparajita to cast her spell on us. Read on...

Read more

Angel Eyes Kohl Kajal Pencil is beyond ordinary. 10 real reasons why.

There's kajal, and there's Angel Eyes Kohl Kajal from Plum. Here's 10 real reasons that make Angel Eyes Kohl Kajal truly special. And unlike any other kajal you've used:

1. Heavenly soft texture that cushions your eye. All-day wearing comfort.

2. 100% natural formula. Free of synthetic preservatives, dyes or fragrances. Tested & certified for heavy metals standards. 

3. Rich "True Black" color with excellent coverage and long-lasting application.


Read more

Choosing Eye Makeup: Eye Pencils & Kajals

Eye pencils, kajal
"When a woman is talking to you, listen to what she says with her eyes" - Victor Hugo.

In our series on eye makeup, we take up pencils/kajal first - something almost all of us use daily. We hope these 4 FAQs will help you choose your next eye pencil/kajal better, and get your eyes talking...

Read more