Plum Blogs

Top 6 Celebrity Eyeliner Looks in 2016

Top 6 celebrity eyeliner looks in 2016

Hey everyone! Hope you're doing great.

Eyeliner-wise, 2016 seems to have been the year of the bold and the beautiful, with our favorite celebs going in for bold, thick, striking lines and lots of mascara while lining their eyes. Here are our top 6 picks out of the best eyeliner looks we found this year. Read on...

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Incredibly easy smokey eyes - here's how!

Smokey Eyes with Plum kohl kajal

Hi all! Hope you're doing great! Plum's #SmokeyEyeChallenge has been the talk of the town, with the who's-who of the makeup lover world taking it up in style.

The challenge was to create smokey eyes using just 2 kajal pencils-the NaturStudio 100% smudgeproof kajal-cum-gel liner and the Angel Eyes Kohl Kajal, now with an easy-blend smudger. And the results are simply mind-blowing. Take a look here... 

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3 Trending Bollywood-Inspired Eyeliner Looks for the Season

3 Bollywood Inspired Kohl & Eyeliner Looks for You

Hey there, lovely ladies! In 3 of Bollywood’s recent releases this year, the leading ladies have sported some really stunning eyeliner looks with their styles making bold, lasting statements. And the best part? We help you recreate these looks using Plum’s NaturStudio All-Day Wear Kohl Kajal! Time to get your kohl game on! Get the looks...

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Part 2: One kajal pencil can be your on-the-go makeup kit!

[This is Part 2 of a 2-part series]. Click here if you missed Part 1.

Hey there! We’re back to show you two more fab ways your kajal pencil can double up to be your whole on-the-go makeup kit. Whether you’re getting dressed for a party after work or traveling for a wedding and need to sort yourself with minimalistic makeup tools, we bring you quick & stunning ways to use a single kajal pencil for gorgeous-looking eyes! 

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One kajal pencil can be your on-the-go makeup kit! A makeup artist shows how...

[This is Part 1 of a 2-part series]. 

Hello peoples! A kajal/kohl pencil is every girl's everyday makeup goodie. But if you want to really make an impact and make your eyes speak, you need at least 4-5 more products, like eye shadow and liner, right? WRONG! A professional makeup artist showed us how JUST ONE KAJAL PENCIL can be your whole on-the-go makeup kit! For times when you're getting dressed outside home or when you're travelling for a friend's wedding and don't want to carry too much makeup- one kajal is all you need. Read more...

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7 ways to look stunning with Plum Angel Eyes Kajal

Hello sweeties! It's a special day today, for we have a guest blogger on And it's none other than Aparajita Sengupta, who blogs at Elegant Eves. In the first of an exclusive series for Plum, Aparajita has created 7 simple, yet stunning, eye makeup looks & tips with Plum Angel Eyes Kohl Kajal. Without much ado, we now hand over to Aparajita to cast her spell on us. Read on...

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Angel Eyes Kohl Kajal Pencil is beyond ordinary. 10 real reasons why.

There's kajal, and there's Angel Eyes Kohl Kajal from Plum. Here's 10 real reasons that make Angel Eyes Kohl Kajal truly special. And unlike any other kajal you've used:

1. Heavenly soft texture that cushions your eye. All-day wearing comfort.

2. 100% natural formula. Free of synthetic preservatives, dyes or fragrances. Tested & certified for heavy metals standards. 

3. Rich "True Black" color with excellent coverage and long-lasting application.

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Choosing Eye Makeup: Liquid & Gel Liners

Choosing eye makeup eye liners, kajal
Hello folks! This time it's back to our eye makeup series, and continuing our first post on eye pencils and kajals, we talk about two related products: LIQUID & GEL EYE LINERS. How do you know if you need one in your makeup drawer? Read on to find out things you need to know before you go for one of those cute-looking containers...
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Choosing Eye Makeup: Eye Pencils & Kajals

Eye pencils, kajal
"When a woman is talking to you, listen to what she says with her eyes" - Victor Hugo.

In our series on eye makeup, we take up pencils/kajal first - something almost all of us use daily. We hope these 4 FAQs will help you choose your next eye pencil/kajal better, and get your eyes talking...
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