Which is the right toner for you?

OK. Let's be honest. When was the last time you diligently followed the C-T-M-P regimen on yourself? Chances are, you've been missing out on the T (toning) due to sheer lack of time, or not finding the right product. Why are toners important? What type of toner should you use? Time for answers!

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Exfoliation - easy & rewarding

Scrubs, exfoliation
Exfoliation is so easy and so good for your skin if done right, you ought to include it in your routine if you haven't, already. Here's how to do it right, without spending additional time or money. 

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Lesser known facts about aloe

Aloe vera
Hello again! I'm sure you've come across pop-science articles, websites and grandmother stories on the benefits of aloe, how safe and effective it is when taken internally and externally, how easy it is to grow aloe... and so on. Without repeating stuff that you can easily ask Google (or your grandmother), we've put together some of the lesser-known facts about this wonder plant for you...

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Parabens - cause for worry: Part 2

Yo! We are back to complete our quick, pragmatic, science-based look at parabens, something we started in Part 1 of this post. Story so far: there's some evidence, but not enough to prove parabens guilty beyond doubt, but a "better safe than sorry" approach would mean that we avoid parabens. So, are paraben-free cosmetics always safe, and how can you choose safer products?

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Parabens - cause for worry: Part 1

Hello again! The word PARABENS invokes feelings of fear, confusion and general cluelessness in most consumers. Many of us have heard that parabens are unsafe, paraben-free cosmetics are a good thing, and that you don't get enough of paraben-free cosmetics here in India. Here's a concise, action-oriented look - SO YOU KNOW WHAT TO DO NEXT!

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5-min fundas: SLS vs SLES

SLS vs SLES
SLS & SLES. They sound similar and are even closely related but are very different. At the end of this 5-minute tutorial, you should be able tell one from the other, and choose the right product for yourself - without having to do a PhD in Chemistry J

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Know thy ingredients: 1-minute version

Thank you for the overwhelming response to our post on cosmetic ingredient lists and laws governing them in India. We received quite a few requests for a shorter version of the post, so here we go!, we've kept it short but packed. You can read the full one here. Cheers!

7 things you need to know about ingredient lists on cosmetics

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Know thy ingredients!

7 things you need to know about ingredient lists on cosmetics

Ingredient lists are your only source of information about what's actually inside the cosmetics and beauty products that get on your eyes, skin, lips, face, nails and hair - in short, everywhere. Being better informed about the ins and outs of ingredient lists means you - the consumer - is making a smarter and safer choice of products. Here are some basic facts and takeaways about ingredient lists

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