{"product_id":"black-rice-10-niacinamide-txa-night-clarity-jelly-serum-pack-of-2","title":"Black Rice \u0026 10% Niacinamide-TXA Night Clarity Jelly Serum","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003ePlum's Black Rice \u0026amp; Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to reduce dark spots, post-acne marks, and pigmentation overnight. The ActiveHold™ Jelly Formula creates a breathable, long-contact layer that maximises ingredient absorption while skin repairs itself at night. Powered by 20% Black Rice Extract from Northeast India, rich in antioxidants. Suitable for all skin types.\u003c\/p\u003e\n\u003cp\u003ePigmentation and stubborn acne marks are among the toughest skin concerns, because breakouts may fade, but the marks often stay behind. Plum's Black Rice \u0026amp; Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to target pigmentation through multiple pathways, helping visibly reduce dark spots, stubborn acne marks, and improve overall skin clarity. Powered by 20% proprietary Black Rice Extract sourced from Northeast India, this antioxidant-rich night serum comes in a first-of-its-kind ActiveHold™ Jelly Formula that forms a breathable, long-contact layer on the skin to help maximise overnight efficacy while your skin is in repair mode.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFades dark spots \u0026amp; pigmentation\u003c\/strong\u003e — 7% Niacinamide + 3% TXA work on two separate melanin pathways\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eActiveHold™ Jelly Formula\u003c\/strong\u003e — long-contact breathable layer for deeper overnight absorption\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e20% Black Rice Extract\u003c\/strong\u003e — antioxidant-rich, sourced from Northeast India\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces post-acne marks\u003c\/strong\u003e — visibly clearer skin in 4–8 weeks\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for all skin types\u003c\/strong\u003e — gentle enough for sensitive skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eCleanse face thoroughly\u003c\/li\u003e\n\u003cli\u003eApply toner if part of your routine\u003c\/li\u003e\n\u003cli\u003eTake 2–3 drops of the jelly serum and gently press onto face and neck\u003c\/li\u003e\n\u003cli\u003eFollow with your night moisturiser\u003c\/li\u003e\n\u003cli\u003eUse every night for best results\u003c\/li\u003e\n\u003cli\u003eApply SPF the next morning\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eFAQs\u003c\/h2\u003e\n\u003ch3\u003eDoes this serum help with pigmentation on the face?\u003c\/h3\u003e\n\u003cp\u003eYes. It's formulated with 3% Tranexamic Acid and 7% Niacinamide, which work on two different stages of the pigmentation process — TXA interrupts the trigger, Niacinamide blocks melanin transfer to the skin's surface. Together they target pigmentation, dark spots, and post-acne marks with regular night-time use.\u003c\/p\u003e\n\u003ch3\u003eIs this good for dark spots on the face caused by acne?\u003c\/h3\u003e\n\u003cp\u003eYes. It's specifically designed for stubborn post-acne marks — the dark spots that stay behind after a pimple has healed. 3% Tranexamic Acid works on this exact type of pigmentation, while 20% Black Rice Extract calms and protects the skin as it repairs.\u003c\/p\u003e\n\u003ch3\u003eWill this serum treat hyperpigmentation, or just lighten temporarily?\u003c\/h3\u003e\n\u003cp\u003eIt targets the root causes of hyperpigmentation rather than masking it. TXA and Niacinamide work on the pigment-forming pathway itself, so results build with consistent use rather than fading once you stop applying it.\u003c\/p\u003e\n\u003ch3\u003eCan it help with dark marks and black patches on the face?\u003c\/h3\u003e\n\u003cp\u003eYes — dark marks, black patches, and stubborn spots from old acne or sun exposure are exactly what this serum is formulated for. Visible improvement in tone and clarity typically shows with consistent nightly use over several weeks.\u003c\/p\u003e\n\u003ch3\u003eHow is this different from a regular niacinamide serum?\u003c\/h3\u003e\n\u003cp\u003eMost niacinamide serums use it alone. This one pairs 7% Niacinamide with 3% Tranexamic Acid, targeting pigmentation from two ends of the pathway instead of one. It's also delivered in an ActiveHold™ jelly base that stays on skin longer overnight for better absorption than a quick-absorb watery serum.\u003c\/p\u003e\n\u003ch3\u003eIs it suitable for sensitive or acne-prone skin?\u003c\/h3\u003e\n\u003cp\u003eYes, it's suitable for all skin types, including oily and acne-prone skin. The jelly texture is lightweight and non-greasy, and Black Rice Extract adds antioxidant support without clogging pores.\u003c\/p\u003e\n\u003ch3\u003eHow long before I see results on dark spots and pigmentation?\u003c\/h3\u003e\n\u003cp\u003ePigmentation takes time to fade since it works below the skin's surface. Most users see visible improvement in tone and spot clarity with consistent nightly use over 4 to 8 weeks, alongside daily SPF use.\u003c\/p\u003e\n\u003ch3\u003eCan I use this every night?\u003c\/h3\u003e\n\u003cp\u003eYes, it's designed for nightly use as the last step before your night cream, applied to a freshly cleansed face.\u003c\/p\u003e\n\u003ch3\u003eDo I need to use sunscreen with this?\u003c\/h3\u003e\n\u003cp\u003eYes, daily SPF is essential when treating pigmentation and dark spots — without it, new pigmentation can form and undo progress, since UV exposure is one of the main triggers this serum works to interrupt.\u003c\/p\u003e","brand":"Plum Goodness","offers":[{"title":"25 ml","offer_id":67662509703228,"sku":"PLTX0025NMT8796","price":551.0,"currency_code":"INR","in_stock":true},{"title":"10 ml","offer_id":67662509735996,"sku":"PLTX0010NMT9045","price":254.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0390\/2985\/files\/01-TXA-Jelly-Serum-Moodshot_Text_2cea2de4-f10d-47c9-afe0-072b07694a92.webp?v=1785948847","url":"https:\/\/plumgoodness.com\/products\/black-rice-10-niacinamide-txa-night-clarity-jelly-serum-pack-of-2","provider":"Plum Goodness","version":"1.0","type":"link"}