Olive & Macadamia Healthy Hydration Shampoo

MRP Rs. 675

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Happy hair days!

Finally, a sulphate-free formula that is gentle, lathers up nicely, and leaves hair feeling soft, and scalp hydrated. This nourishing hair cleanser is perfectly suited for all hair types, including chemically-treated or damaged hair. Say hello to healthy hydration with olive oil, macadamia oil, plant-derived keratin and a new-generation UV shield that protects your hair colour. Feel your hair get back on its feet and back to life!

Net contents: 300ml


Important: If you are used to sulphates & silicones in your hair product, it could take a few uses with sulphate-free & silicone-free formulas for your hair to settle down to the new (friendlier) regime.


7-FREE!

Good science for happy hair! Plum hair care is free of:

  1. Sulphates - so the cleansing is gentle.
  2. Silicones - to allow hair to breathe & shine at its natural best
  3. Alcohol - so there's no drying
  4. Parabens - we all know why!
  5. Phthalates - potential reproductive toxins
  6. Zinc - prolonged use of ZPT can irritate the scalp
  7. Propylene Glycol - can be harsh to skin over the long term
Besides being 100% vegan and cruelty-free, as always!

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REASONS TO ♥

♥ Ultra-mild, sulphate-free cleansing system
♥ Leaves hair feeling clean, soft and cared-for
♥ Olive oil for scalp nourishment
♥ Macadamia oil to help tame hair frizz
♥ Plant-derived keratin to strengthen hair strands
♥ UV-shield to protect hair colour
♥ Lathers nicely, but does not dry hair or scalp
♥ Convenient, large-size 300ml pump pack

IS THIS FOR ME?

Great for: All-hair types, including damaged and chemically-treated hair.

Not recommended for: Extremely dandruff-prone hair

GOODNESS INSIDE

Gentle surfactants
This is the stuff that does the basic job of cleansing. Our surfactant system passes the mildness test with flying colours. And the best part? It lathers and cleanses just as effectively as sulphated shampoos!

Olive & macadamia oils
Keeping the hydration quotient high with their powerful combination of fatty acids, vitamins and phytonutrients, olive and macadamia oils are our favorite hair hydration ingredients.

UV shield for hair colour protection
This is what good science is all about. A dermatologically safe, hair softening UV absorber that is proven to help hair retain its colour for longer, in the face of exposure to UV radiation from sunlight.

Plant-derived keratin
Keratin (a type of protein) is an essential component of hair, and is responsible for giving hair its strength and shine. Keratin is most commonly animal-derived, but we're proud to use plant-sourced keratin in our hair care products.

Everything that's inside
Aqua, CI 15985, CI 19140, Citric Acid, Cocamidopropyl Betaine, Ethylhexylglycerin, Fragrance, Hydrolyzed Corn Protein, Hydrolyzed Soy Protein, Hydrolyzed Wheat Protein, Macadamia Integrifolia (Macadamia) Seed Oil, Olea Europaea (Olive) Fruit Oil, PEG-150 Distearate, Phenoxyethanol, p-Methoxycinnamidopropyl Dimethyl Behenyl Ammonium Chloride, Polyquaternium-10, Sodium Cocoyl Glycinate, Sodium Gluconate, Sodium Lauroyl Sarcosinate

HOW TO USE

Pump out required amount onto wet hands and gently lather up on wet hair. Follow with gentle conditioner or hair mask. Avoid combing wet hair. If using hair dryer, use gentle heat and medium speed.

KNOWLEDGE CENTRE

What are silicones & how safe are they?
Find out here as we explain the role of silicones in hair care and skin care.

Why propylene glycol does not pass the plum test?
Read more to know why.

Got more questions?
Shoot an email to us and our goodness chemists will get back to you with their scientific responses. We love finding answers!

Customer Reviews

Based on 7 reviews
29%
(2)
14%
(1)
29%
(2)
29%
(2)
0%
(0)
S
S.R.
Problem with product pump

The product itself is excellent, but I am having trouble with the packaging and not able to open the pump

N
N.S.
Didnt like

I love plum prodcts a lot i have almost q prodct from each range . But shampoo is not gud

K
K.B.
Not so good

Don’t know how effective it will be in long time but at present too expensive for kind of quality they put in product

A
A.S.
Kind of disappointing

Plum has never disappointed me before, so when this haircare range launched I immediately placed my order.
Now this shampoo has the most amazing smell, perhaps the reason I’m giving 2 stars just for this particular feature. Also it lathers really well so 1 star for that.
But this shampoo can not clean my hair!
At first I thought maybe too much oil and gentler surfactants can’t remove it.
The 2nd time, only normal, 4 days post hairwash dirty hair; yet the results were disappointing.

D
D.
Love it!

First of all love the smell so much and just bought the shampoo after using it my hair feels really soft it's highly recommend for ppl out there I felt price is bit high but it's worth it I guess!!!! Eagerly waiting to try the conditioner

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