water based moisturizer

Boosting hydration with water-based moisturizers!

Hydration is the cornerstone of healthy skin.

However, it's crucial to use a moisturizer that is suitable for your skin and does not clog pores.  

Water-based moisturizers are gaining popularity for their unique texture and oily-free feel. They are lightweight on the skin and leave no greasy residue behind, making them suitable for everyone. 

Especially if you have oily skin, water-based moisturizers are your best bet!!

Why do you need a water-based moisturizer?

Water-based moisturizers are formulas that contain little to no oil. Instead, they use humectants, active ingredients, and occlusives that attract moisture from the environment and lock it into the skin. Here’s why they’re your skin’s absolute best friend;

1. Lightweight and non-greasy

Application of these moisturizers does not feel like you have an extra layer of oil on your skin. Moreover, the lightweight formula allows faster and better absorption into your skin.  

2. Deep hydration 

These moisturizers are infused with active ingredients like hyaluronic acid that penetrates the skin's deeper layers to promote moisture retention, giving you luscious skin. 

3. Non-Comedogenic – Won’t clog pores

Water-based moisturizers are often non-comedogenic and do not clog pores. They are typically infused with salicylic acid, glycolic acid, niacinamide, green tea, etc., that help clear pores, preventing acne. 

4. Balances Skin’s oil secretion 

Water-based moisturizers are the best for balancing oil production in your skin. 

What are the best active ingredients to look for in water-based moisturizers?

Water-based moisturizers are infused with lightweight, water-based ingredients. Here are a few ingredients that you can opt for:

1. Niacinamide: It regulates oil, brightens, and hydrates.  

2. Hyaluronic acid: It is a renowned humectant that keeps the moisture levels in your skin replenished

3. Retinol: Retinol helps slow down all signs of aging.  

4. Vitamin C: It fights hyperpigmentation and sun damage on your skin.

5. Ceramides: They strengthen the skin’s natural barrier to increase your skin’s resilience to external aggressors. 
   

   How to choose the right water-based moisturizer for your skin type?

   Water-based moisturizers are an excellent choice for all skin types, especially if you prefer a shine-free finish. Here are some tips for selecting the best water-based moisturizer based on your skin type:

   For Oily Skin:

   Opt for a lightweight, water-based moisturizer containing hyaluronic acid, niacinamide, aloe vera, or green tea to hydrate your skin while keeping the oil in check. 

   For Dry Skin:

   Opt for a water-based moisturizer with vitamin E, niacinamide, ceramides, or hyaluronic acid for deep nourishment.   

   These actives keep your skin nourished throughout the day while promoting hydration.   

   Best water-based moisturizers from Plum 

   • Green Tea Oil-Free Moisturizer

   • 2% Niacinamide & Rice Water Gel Cream

   • Bulgarian Rose and 1% Hyaluronic Acid Dew-it-light Gel Cream