we are India’s
science-first,
vegan,
premium beauty brand.
we have chemistry
with each other,
with our products &
especially with our customers.
we have chemistry
with each other,
with our products &
especially with our customers.
In our strong portfolio of skincare and haircare products, we smartly combine research-backed actives with the chemistry of botanical ingredients, to create formulas that truly resonate.


We're 100% vegan which means we don't use any animal ingredients

We only use well-researched natural and active ingredients

We believe in sustainability and have our own recycling program here

We don't test any of our products on animals and are PETA certified for being animal test-free