Green Tea

  • Great for oily, acne-prone skin
  • Rich in polyphenols, our certified organic green tea extracts are brimming with antioxidants that retard the acne formation process (here's why), and help maintain a clear and refreshed look on your face.
  • Glycolic Acid in these products is a great housekeeper, gently removing dead cells and keeping skin healthy
  • What's more, we've handpicked non-comedogenic (what's this?) ingredients especially for this range


The e-luminence range brings together some of the most potent natural ingredients, that work in synergy with the superior hydrating power of Vit E. Just what's needed to keep your skin hydrated, happy and exuding a radiant glow!

Trendy Stole free with Plum E-Luminence bundleLIMITED PERIOD OFFER! Get a trendy stole ABSOLUTELY FREE when you buy the E-Luminence The Bright Mix Face Serum OR the bundle of  e-luminence serum and deep moisturizing creme. Offer valid until stocks last. Grab it now!

Plum Blogs

OK I got this bottle of serum. What should I do now?

March 02, 2018

What should I do with my serum?

You have two extremes when it comes to skin care. At one end there are those whose skin care begins and ends with a face wash (and maybe a cream). At the other end are folks who are looking for *that* product to use in between the 3rd and 4th steps in their 9-step regime. And the rest of us (which includes me) are somewhere in the middle. We understand CTMP, we use a sunscreen, a night cream and also face pack every Sunday. And guess what, I even bought a bottle of serum when the sale was on, because it looked good and was at a great price. But the BIG question - what do I DO with it? Read more...

The face oil debate is settled! Before or after moisturizer?

February 14, 2018

 What's the best time to use a face oil?

Read our founder, Shankar's scientific, easy-to-understand take on a vexing skin care debate: should face oils be used before or after using moisturizers? 

6 "essential" differences between face oils & essential oils

January 18, 2018

6 "essential" differences between face oils & essential oils

Alright. You have a bottle of oil in front of you. What do you do with it? The answer: it depends. On whether it is a face oil or an essential oil. And they are very, very different. Read on to find out everything you need to know about when to pick what. Click here

All about argan: the “golden” superstar

January 09, 2018


Argan oil the golden superstar

Name a skin care ingredient that’s as good for dry skin as it is for oily skin. That’s as good for skin as it is for hair. That nourishing and yet non-greasy. And best of all, is 100% vegan and natural. Drumroll, please, for argan oil: one of the most loved ingredients here at the Goodness Labs. Time to get smart about argan – in under 5 minutes! Click here

Can I use face scrub in winter? And 4 other winter FAQ's answered

December 27, 2017

For your skin, winter has to be one of the toughest seasons to get through. Lower moisture levels, continued UV exposure, higher pollution levels, and a host of other factors tend to make it tougher to "keep glowing" through the winter. We get asked quite a few "winter" questions, and we thought of compiling 5 of them here for you. Hope you find these interesting and useful.



Mandatory declarations as per Companies Act, 2013
Name, address of registered office: Pureplay Skin Sciences (I) Pvt Ltd, 403 Valentina, Hiranandani Estate Thane (W) 400607 INDIA CIN: U74120MH2013PTC248969 Tel No.: 730-331-6677 Name, email of person to contact in case of any queries/grievances: Mr. Prasad (