Hello lovely plumsters! Today we’re taking a closer look at the use of fragrance in beauty products. Are fragrances in skincare & beauty products always harmful? Is “fragrance-free” necessari...

SLS & SLES. They sound similar and are even closely related but are very different. At the end of this 5-minute tutorial, you should be able tell one from the other, and choose the right prod...

In our last post on "Simply Speaking" we covered the term COMEDOGENIC. Today we take a look at another important term: HUMECTANTS. Are humectants the same as moisturizers? Which are good humectan...

Hi! Been some time since our last post – and we have a valid excuse. We’ve been busy with our products, which should be ready any time soon. Thank you for all your love and support, and patience. T...

Herbal is green & safe. Natural is chemical-free. Ayurvedic: medicinal goodness. Organic: intensely natural, free of chemicals and GMO. Great perceptions. But are all these perceptions borne ...

Thank you for the overwhelming response to our post on cosmetic ingredient lists and laws governing them in India. We received quite a few requests for a shorter version of the post, so here we go!...

We all have heard about antioxidants, and know they are present in certain foods and skin care products. But what exactly are they, and how can they affect your skin? In conversation with our sen...

Hi there! GET ME THE GOODIES - is a new series of easy-to-browse slideshows on some of the star ingredients we love to use in our skin care products. The inaugural edition of GMG, most deservedly...

Our first post in this series, sea buckthorn, was liked by a lot of you on our Facebook page. Another must-have skin care goody is grape seed oil, a light, nutritive oil. Despite its nutritive q...