Face mist or toner? What's the difference?

Toner Vs Facemist

So this summer brought with it the launch of our brand new face mist range. But that also brought in a lot of questions on toners and mists. We hate when you lovelies aren't sure which product to pick, so we thought we'd break it down for you- what are toners and face mists, how to use them, and why you need both. Click here to read on..

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What's the big deal with microbeads?

Plum Blog

Those colourful beads in the exfoliating scrub you use for your face, or the ones that are supposed to leave your teeth squeaky clean, are probably microbeads. They’re not as innocent as they seem. Read on to find out why.

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Plum is now PETA-approved cruelty-free & vegan!

Plum is now PETA-approved vegan and cruelty-free

Heya, folks! Over the last few weeks, you probably saw (Gods of Instagram willing) lots of celebrities and everyday-people with bunny filters wishing Plum on turning PETA-approved vegan. So what's this all about? Wasn't Plum already vegan? And what exactly does PETA-approved mean for you? Read on, bunnies!

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5 things you didn't know a face mist could do!

Face mists do more than refresh!
Face mists have been around for a while, and for those of us who like to travel a lot, they are a must-have in the bag. But beyond the obvious benefits of cooling down and smelling great, did you know that you can also use face mists with your makeup or other skin care and get some really "cool" results? Here are 5 things that a face mist can fix for you - quick & easy!

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OK I got this bottle of serum. What should I do now?

What should I do with my serum?

You have two extremes when it comes to skin care. At one end there are those whose skin care begins and ends with a face wash (and maybe a cream). At the other end are folks who are looking for *that* product to use in between the 3rd and 4th steps in their 9-step regime. And the rest of us (which includes me) are somewhere in the middle. We understand CTMP, we use a sunscreen, a night cream and also face pack every Sunday. And guess what, I even bought a bottle of serum when the sale was on, because it looked good and was at a great price. But the BIG question - what do I DO with it? Read more...

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All about argan: the “golden” superstar


Argan oil the golden superstar

Name a skin care ingredient that’s as good for dry skin as it is for oily skin. That’s as good for skin as it is for hair. That nourishing and yet non-greasy. And best of all, is 100% vegan and natural. Drumroll, please, for argan oil: one of the most loved ingredients here at the Goodness Labs. Time to get smart about argan – in under 5 minutes! Click here

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Can I use face scrub in winter? And 4 other winter FAQ's answered

For your skin, winter has to be one of the toughest seasons to get through. Lower moisture levels, continued UV exposure, higher pollution levels, and a host of other factors tend to make it tougher to "keep glowing" through the winter. We get asked quite a few "winter" questions, and we thought of compiling 5 of them here for you. Hope you find these interesting and useful.



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Serum - Moisturizer - Face Oil: which one should you use?

Serum - Moisturizer - Face Oil: Which one should you use?

If you’re updated on the basics of the ideal skincare routine, you will know that it prescribes the use of facial serum, face oil and moisturizer. But, don’t they all do the same thing—hydrate the skin? Well, yes and no. All three types of products are designed to nourish the skin, but in very, very different ways. Here’s everything you need to know about serums, oils and moisturizers, and which one’s the best suited for your skin.


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5 ways to pick earth-friendly packaging

Plum Blog 5 ways to pick earth-friendly packaging

Packaging is necessary. Packaging helps us choose. Packaging keeps product safe. But packaging also consumes plastic. And paper. And glass, metal and a host of other inputs that are derived from mother earth. And much of it goes back as trash. In this cycle of creating, using and dumping, can we make better, more earth-friendly choices? The answer is a resounding YES. Here are 5 easy ways to get you started.

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