Celebrities do not have a magic wand that gives them flawless skin, rather include specific beneficial ingredients in their routine. Know about those choicest skincare ingredients that celebrities ...

Green tea and salicylic acid are proven ingredients to reduce acne. But which one should you use? Learn about it in this blog.

Do you know that damaged skin barrier can cause acne and even dryness. Understand what is skin barrier and how to repair it in this blog.

A potent antioxidant, Vitamin C can reduce dark spots and uneven pigmentation, but the right application is crucial. Here are some myths that you need to stop believing about Vitamin C.

Learn why using a sunscreen is crucial for a healthy, even skin tone. Know the benefits of sunscreen and the best SPF recommendations in this blog. 

  IN THIS ARTICLE What are the ingredients of Plum’s rice water and niacinamide moisturizer? How much Niacinamide is good for your skin? Why should you get your hands on Plum’s Niacinamide...

IN THIS ARTICLE What is Face Serum? What are the Benefits of Face Serum? What are the Different Types of Face Serums? Factors to consider while choosing the right face serum How to Use...

A daily skin care routine is an important part of maintaining healthy, radiant skin. It involves a series of steps in a skin care routine that help to cleanse, tone, and moisturize the skin, ...

IN THIS ARTICLE Why is sunscreen a skincare essential? Which is the best sunscreen for your skin type? How to Choose Sunscreen for your skin What factors should you consider while choosin...