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Blog
- Ingredients
- Tips, tricks, easy hacks and more!
- Haircare
- Skincare
- Bodycare
- World of goodness
- Lifestyle
- Concerns
Ingredients
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Essential oils for hair care
Whether you have recently ditched all your chemical treatments for hair or switched to vegan shampoos, we are sure you are already aware of the... -
Avocados : The frizz fighters for hair
While there are bountiful ingredients for your hair, we are here to talk about the nicest of the hair treats for you and your strands.... -
ABC’s of Vitamins in the world of skincare
One goal that crawls up all on top for most individuals during their ‘lets draw up some life goals’ is ‘Staying fit and looking healthy’.... -
In the spotlight: Green Tea
Gone are those days, when green tea was supposed to be an ingredient good for the inner body and its functioning. This new era of... -
The benefits of using sea buckthorn in skincare products
Sea buckthorn, contrary to the name actually wasn’t found in the sea, but rather a miracle fruit that was discovered in the Himalayan mountain ranges.... -
The key ingredient to happy, healthy and shiny hair
Keeping your hair healthy and shiny can be a tough ask after all that it goes through on a regular basis. The heat, styling, pollution,...
Tips, tricks, easy hacks and more!
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Super easy aloe vera gel beauty hacks
We know by now you are a ‘skintellectual’ and hence bombarding you with benefits for this evergreen perennial (cue: aloe) may seem trite at the... -
Quick DIY ways to upscale your empty jar
We know how much you all love stocking up the plums but what do you craft-y folks do with those empties later? Keeping empty jars... -
Protect your lips from sun damage
We all are vigilantly looking out to guard our skin against skincare’s more famed villain : the sun! But more often than not we... -
Salon at home: Chamomile & White Tea
There was a time when our route to de-tanned skin was very simple. We used to go to salons, get ourselves some luxurious facials, and... -
6 skincare tips to keep you glowing
1. Protect yourself from the sun No matter what the season is it is always important to protect your skin from the sun. Exposure to... -
5 summer skin essentials
Summer is a difficult and trying time for your skin. Increase in temperatures throughout the mid-year months, along with humidity and heat, can build the...
Haircare
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Tips for luscious hair
While genetics play an important role in determining your hair type, diet, environment and the products you use are essential in maintaining those tresses on... -
5 tips to get shiny hair this summer
Keeping your hair shining and healthy during the harsh summer sun can be difficult for all of us. The heat and humidity can make the... -
Myth Busters: Haircare Edition
Ever spent hours researching about what shampoos and oils you need and still ended up with bad hair days? Jumped tabs and searched for everything... -
When to oil your hair: overnight or just before you shampoo?
Hello there, lovelies! We all love an at-home hair spa, don’t we? It’s a great way to show your tresses some love and care,... -
Hair conditioner vs. hair mask: understand the differences
Heya! We all understand what hair conditioners are for. But hair masks are a relatively new addition to our hair care regime. What exactly is a hair mask? Is it just a thicker... -
Keratin & Keratin treatments: what it is & why you (don’t) need it!
Smooth, shiny, frizz-free hair is the epitome of beauty as far as hair is concerned. But humid weather & harsh sun makes smooth hair a...
Skincare
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Our oil-free formula for happy skin : Green tea oil-free moisturizer
If you are one of those who believe that oily skin needs to be left alone and moisturisers are acne’s enemies, we are here to... -
Best nighttime skincare routine
After retiring from a chaotic life we all steal a little ‘me time’ before bedtime. That ‘me time’ is best put to use with a... -
Here's how you can soothe out your stressed skin
“It's all written on your face?” Say what? Dorning multiple colors and forms, mental and physical stress can easily show up on your face and... -
Complete guide to Vitamin C
One ingredient that has taken the front row seat in the skincare game to ‘C’ the spotlight is Vitamin C aka L-ascorbic acid. While this... -
Understanding 'skin food for every mood'
The multi-face masking trend, the 6 step skincare routines, and the AM/PM regimes, restate that skincare has expanded beyond basics. Picking up a product according... -
The Magical Concoctions called Serums
A potent promise of healthier and supple skin, serums are the (not so) secret weapons that have revolutionized skin care. Serums are a brew...
Bodycare
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Hand care 101: Easy tips to get smooth hands
Hand care? Is that a thing? Do you REALLY need a regime for your hands?Take a minute or two to think about how many times...
World of goodness
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We saved the snow leopards together!
The strikingly beautiful snow leopard remains one of the most mysterious cats in the world. This roving, high-altitude cat is rarely sighted and because... -
A step closer to sustainability with Plum
Everyday we make a choice, right from the food we eat to the transportation we use. These choices drive what we call climate and the... -
Vegan Day 2020
It’s almost the end of 2020, one roller coaster year. While we mostly stayed home, experienced real FOMO and crossed off days on the calendar... -
Plum is now PETA-approved cruelty-free & vegan!
Heya, folks! Over the last few weeks, you probably saw (Gods of Instagram willing) lots of celebrities and everyday-people with bunny filters wishing Plum on... -
Thank you for making it one to remember!
Hello, It's been a great birthday week at Plum and what better way to commemorate the week than with a blog post? The response to this...
Lifestyle
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Cleansers, micellar water & makeup removers - what's the difference?
If you've been following us, you'd know the golden rule no. 1 of skincare: cleanse well! But are you confused about cleansing vs. makeup removal?... -
Does wearing makeup everyday cause acne? And 3 other questions on everyday makeup.
Hey there, Who doesn't love makeup? If there is one wish every makeup-lover wants fulfilled, it's to wear makeup without worrying about her skin! Some of... -
The Colour Takeover
NaturStudio All-Day-Wear Kohl Kajal in Gemstone Green & Uptown Brown are clearly the season's favorite colours! Here's a step-by-step break down of how you can... -
9 WOW Prism-Box Inspired Eyeliner Looks That Shook Instagram
Hey there! We're sure you've seen the stunning new box that NaturStudio All Day Wear Kohl Kajal now comes in! It's prism-shaped and looks super... -
Top 6 Celebrity Eyeliner Looks in 2016
Hey everyone! Hope you're doing great. Eyeliner-wise, 2016 seems to have been the year of the bold and the beautiful, with our favorite celebs going... -
3 Trending Bollywood-Inspired Eyeliner Looks for the Season
Hey there, lovely ladies! In 3 of Bollywood’s recent releases this year, the leading ladies have sported some really stunning eyeliner looks with their styles...
Concerns
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Frizz during monsoon? here’s what you can do :
When it rains it's almost as if it drains the nourishment out of your hair. We have got expert ways to tame that frizz... -
Treat your acne-scars with kindness!
Acne and pimples are like unwelcome guests in the lives of us women. Agree? The scars and spots left behind by them are even more... -
Pigmentation: here's what you can do
Fact 1: Uneven pigmentation causes uneven skin tone and dark spots. Fact 2: Pigmentation is natural. Fact 3: Something can be done about it. Read... -
Pro-skin, or anti-ageing? The basics of caring for ageing skin
Hello lovelies! Time flies, and with that we change, too - and mostly for the better. Ageing does, however, bring some skin care challenges with... -
5 common acne myths and truths
By now, we know how acne formation occurs. But can we do something about acne, or not? Are alcohol-based products really great for acne and... -
UV radiation from computers & other sources - should you worry?
Hey Plumsters, the other day we had one of you asking our advisors on live chat: "I spend a lot of time in front of a computer...
