We saved the snow leopards together!

  The strikingly beautiful snow leopard remains one of the most mysterious cats in the world. This roving, high-altitude cat is rarely sighted and because it is so elusive, accurate...

A step closer to sustainability with Plum

Everyday we make a choice, right from the food we eat to the transportation we use. These choices drive what we call climate and the changes that it entails. Climate...

It's world environment weekend at plum!

Plum is now PETA-approved cruelty-free & vegan!

Heya, folks! Over the last few weeks, you probably saw (Gods of Instagram willing) lots of celebrities and everyday-people with bunny filters wishing Plum on turning PETA-approved vegan. So what's...

Thank you for making it one to remember!

Hello, It's been a great birthday week at Plum and what better way to commemorate the week than with a blog post? The response to this birthday sale was over-whelming and...

Introducing plum rewards - get automatic cash-back on your purchases

Hello people, this has been a long time coming, but IT'S HERE, FINALLY. Introducing Plum Rewards - a smooth, automatic rewards programme that earns for you while you shop on plumgoodness.com....

Are you on the plum list?

A Rs. 300 gift voucher with no strings attached? First chance to buy new Plum paraben-free products before they are opened for public sale? How about free samples of Plum delivered free to your home? Lifetime...

One more reason to pick plums on plumgoodness.com!

Hi there, folks! People who've shopped here on Plumgoodness.com give 6 good reasons why they prefer to pick Plum direct from Plumgoodness.com. And now there's a 7th really cool reason,...

5 reasons why Plum says no to fairness creams

Hi there! You must be thinking we're crazy. Which skin care brand that's serious about the Indian market says no to fairness creams? After all, fairness creams account for over half of the...